PPCB SUMMONS LEADING BRANDS OVER PLASTIC WASTE AUDIT, DIRECTS ON-GROUND ACTION IN STATE
CHANDIGARH, November 11:- In a decisive step towards strengthening on-ground compliance and fixing polluters' accountability, the Punjab Pollution Control Board (PPCB) has summoned 14 leading brands identified as the top contributors of hard-to-recycle plastic waste in the state.
The Board has directed them to present clear, time-bound strategies that incentivise consumers to return post-use plastic packaging.
PPCB Chairperson Reena Gupta stated, “No company will be allowed to pollute Punjab. We will fix accountability and clean up all our cities.” This move germinated from a plastic waste brand audit conducted by the Board, which is a first-ever exercise in India.
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